The power of offering a bespoke, exclusive or own brand service.

In the competitive world of retail, winning a deal and opening the door to additional opportunities can be challenging. Retailers are often presented with various products and services from suppliers, and saying "no" to a product may seem like the end of the road. However, this is precisely where the power of offering bespoke, exclusive, or own-brand services comes into play and can turn a rejection into an opportunity by embracing customisation and exclusivity.